New York World
The New York World was a newspaper published in New York from 1860 until 1931.The newspaper was unsuccessful until it was purchased by Joseph Pulitzer in 1883. Nellie Bly, a journalist on the title became the first invesitgative journalist, often working undercover. As a publicity stunt for the paper inspired by Around the World in Eighty Days, she travelled around the planet in 72 days.
In 1896, the newspaper became the first to launch a color supplement. It then joined a circulation battle with the New York Journal.
In 1911, Joseph Pulitzer died, passing control of the title to his son. It declined in popularity until it merged with the Evening Telegram in 1931 as the New York World-Telegram.